2023.7.28-30, 9.23-27 / Tokyo and Paris

[Tokyo/Paris] Exhibition ”BATON” held

From July to September 2023, the exhibition “BATON” will be held at two venues in Tokyo and Paris to present a photo exhibition and a new collection.

We are passing on a number of batons with the desire to "illuminate people's hearts brightly through ethically beautiful jewelry."

A baton that conveys correct product information to customers.
A baton that conveys the skillful techniques of craftsmen to society.
A baton that connects a beautiful society to the future.

The “BATON” exhibition is also one of the actions that connect the baton.

About the exhibition "BATON"

The exhibition "BATON" offers three contents.

1. Photo exhibition

Pearl farming craftsmen who go out to sea before the sun rises and grow pearls like their own children.

A craftsman in a jewelry workshop spends hours looking at the jewelry standing in front of the magnifying glass, putting the finishing touches on it.

A piece of jewelry is finally completed after countless meticulous processes pile up like strata.

What kind of environment, what kind of hand, and what kind of process is the product made through?

The photo exhibition will feature photographs taken by photographer Naoki Usuda, focusing on the production process of the products.

Naoki Usuda
Born in Matsumoto City, Nagano Prefecture in 1995. photographer, videographer.
In 2020, a solo exhibition “a locus” will be held at the same gallery (Tokyo).
HP: nokusd.com

2. “Successure Collection” pre-launch

At the exhibition “BATON”, we will unveil and pre-sell the “Successure Collection”, which will be released on July 31, 2023 at the online shop.

The “Successure Collection” uses refined metals that recycle valuable metal resources found in discarded mobile phones and personal computers.

The collection name successure means successor in French. “As a successor to the inhabitants of the earth, we will sublimate the waste produced by mankind into jewelry and pass the baton to the future.”

Under the name of the collection with such thoughts, we have created powerful items that can be used by both men and women.

3.Best sellers

You can actually try and order ANNA DIAMOND's best-selling items.

In addition, customers who order products using baroque pearls that are full of individuality at the exhibition will be able to choose the pearls to use for their own jewelry on the spot.

Event date/venue address


Date: July 28 (Fri) 13:00-19:00
July 29th (Sat) 10:30-18:30
July 30 (Sun) 10:30-17:00

Place: 3-10-25 Kita-Aoyama, Minato-ku, Tokyo 1F


Date: September 23 (Sat) 14:00-19:00
September 24th (Sun) 12:00-19:00
September 25 (Mon) 12:00-19:00
September 26 (Tue) 12:00-19:00
September 27 (Wed) 12:00-19:00

Location: 7 Rue des Gravilliers 75003 Paris, France